Marketing Department

DEPARTMENT OF MARKETING

Together, we change lives.

Marketing is dynamic, pervasive and exciting. It focuses on understanding consumers, advocating for them, and developing loyal relationships with them. It steers innovation, strategy, revenue generation, and profitability and, ultimately, drives economic development and corporate performance. At ASU, we generate cutting edge marketing knowledge, and we deliver engaging educational experiences that change the lives of our students and partners.

Undergraduate Photo

U.S. News & World Report ranks the W. P. Carey marketing major 17th in the nation. The department has an active internship program and a wide range of employment opportunities are available to marketing graduates.

Your Graduate Experience:

Our Knowledge Community:

Faculty Photo

Our Community in Action:

  • Professional Sales Keynote and Career Mixer (more...)
  • Dr. Robert Cialdini on "Influence: Science and Practice" (more...)
  • Compete Through Service Research Priorities Workshop (more...)